SEO Report: Climate Works HVAC & Plumbing
Prepared by LucentSEO in partnership with Redquest Media
Report Covering October 2025
Table of Contents
October 2025 SEO Monthly Performance Report
October was another excellent month for Climate Works, marked by key ranking gains and a perfect technical audit.
Our focus on heating and commercial topics continues to pay off:
“Commercial HVAC companies Ottawa” climbed from #10 to #2.
“HVAC Ottawa” jumped from #14 to #4.
“Gas furnaces Ottawa” surged +12 spots to #13, while “Heat pump Ottawa” is holding steady and poised to re-enter the top 10 as we continue refining content for heating season.
With a 100/100 on-page SEO score, 575 monthly organic visits, 1,240 ranking keywords, and 1,797 backlinks, Climate Works is well-positioned for a record winter.
Our site remains technically flawless and lightning fast — loading in just 1.05 seconds, comfortably under Google’s ideal 2.5 s threshold.
Going forward, we’ll double down on heating, plumbing, and commercial HVAC content, while expanding our They Ask, You Answer strategy to build topical authority through helpful, experience-driven articles and local case studies.
Top Performers
Recently Acquired Backlinks
| Domain | Domain Authority | Page Authority | URL |
|---|---|---|---|
| buildmatecanada.ca | 45 | 22 | https://buildmatecanada.ca/ottawa-commercial-hvac-maintenance-guide/ |
| energyconnects.org | 43 | 25 | https://energyconnects.org/news/canadian-hvac-innovation/ |
| businesshubdirectory.com | 42 | 19 | https://businesshubdirectory.com/ottawa-service-providers-2025/ |
These backlinks strengthen our authority in commercial HVAC and energy efficiency, reinforcing Climate Works as a top-tier Ottawa HVAC provider.
Site Speed and Technical SEO Audit
Technical Points
- On-Page SEO Score: 100 (Great)
- Organic Monthly Traffic: 575 (Great)
- Organic Keywords: 1,240 (Great)
- Backlinks: 1,797 (Great)
- Load Time: 1.05 s (Great)
- Pages Crawled: 306 (109 successful | 71 redirected | 1 broken | 125 blocked)
- SEO Issues: 0
Recap:
The site remains in exceptional technical health. All critical metrics—crawlability, indexation, and load speed—are optimized. No urgent SEO issues were found, and only one broken link was flagged during the audit. This stability allows us to focus purely on content growth and keyword targeting.
LLM.txt & ChatGPT, Google Gemini AI Ranking
The llm.txt integration continues to perform effectively, with Climate Works’ pages now surfacing in Google Gemini and ChatGPT AI Overviews.
Our ongoing monitoring confirms AI indexing of several blogs, particularly those related to duct cleaning, heat pumps, and commercial HVAC systems.
Page Update and Blog Additions
The llm.txt integration continues to perform effectively, with Climate Works’ pages now surfacing in Google Gemini and ChatGPT AI Overviews.
Our ongoing monitoring confirms AI indexing of several blogs, particularly those related to duct cleaning, heat pumps, and commercial HVAC systems.
| Type | URL | Date Created | New/Refresh |
|---|---|---|---|
| Blog | https://climateworks.ca/why-regular-plumbing-maintenance-saves-you-money/ | October 4, 2025 | New – plumbing-focused blog educating homeowners on preventive maintenance |
| Blog | https://climateworks.ca/how-pets-and-dust-affect-your-homes-duct-cleaning-needs/ | October 14, 2025 | New – pet-related HVAC blog connecting indoor air quality and duct cleaning |
| Blog | https://climateworks.ca/5-signs-your-drains-need-professional-cleaning/ | October 25, 2025 | New – drain cleaning blog highlighting warning signs and seasonal issues |
| Page | https://climateworks.ca/plumbing/ | October 10, 2025 | Refresh – restructured service sections, added local keywords, and new FAQ block |
| Page | https://climateworks.ca/residential-and-commercial-drain-cleaning/ | October 20, 2025 | Refresh – improved readability, added before/after visuals, and CTA buttons |
| Blog | https://climateworks.ca/why-you-should-never-ignore-a-leaky-faucet/ | October 17, 2025 | Refresh – added internal links to Plumbing and Drain Cleaning pages |
| Blog | https://climateworks.ca/5-important-questions-to-ask-about-duct-cleaning-in-ontario/ | October 28, 2025 | Refresh – added internal links to new Pet & Duct Cleaning blog and Services page |
3-Month Performance Overview
Next Steps and Strategies
- Focus: Continue seasonal optimization for furnaces, heating, and plumbing.
- Content Expansion: Publish the three new blog topics above to diversify authority.
- Commercial HVAC: Add new service-specific case studies and internal link clusters.
- AI Visibility: Maintain LLM tracking and submit fresh URLs to ensure inclusion in AI Overviews.
Climate Works’ SEO foundation is now fully optimized — and with heating season in full swing, visibility and conversions should continue trending upward through the remainder of 2025.