We’ve seen a strong jump in overall rankings this month. Our average position improved to 20.53, up more than four spots from last month—a clear sign that the changes we’ve been making are starting to take effect.

Beyond rankings, the site itself has begun a facelift. You can already see the changes on the homepage, where we’ve added a new navigational menu at the top of the page, a refreshed hero section, and a new top section to better guide visitors. The design direction is shifting toward brighter imagery and less alarming dark colors, moving away from the heavy red, grey, and black palette to create a warmer, more approachable feel for users.

At the same time, we’ve rolled out fresh content and begun cleaning up older material. One important focus is on duplicate content. While it’s perfectly fine to have targeted pages like Kanata duct cleaning or Barrhaven duct cleaning, copying and pasting the same text across multiple locations risks Google penalties. Much of the old content will need restructuring to ensure every page is unique, relevant, and helpful.

Our strategy continues to follow the They Ask, You Answer model that’s already working so well for our sister site, Climate Works. That means producing blog posts that directly answer the kinds of questions customers are actually asking. Power Vac of Ottawa doesn’t yet have the same domain authority as Climate Works, so improvements won’t be as dramatic, but our goal is steady, sustainable growth.

By consistently publishing valuable content, modernizing site design, and fixing structural issues, we’re building trust with Google and with visitors. The result should be a slow but reliable climb upward in rankings and visibility over the coming months.