SEO Report:Power Vac of Ottawa
Prepared by: Gary Burns - LucentSEO
Report Covering May 15th – June 15th, 2026
Table of Contents
Monthly Recap
Over the past month, our strategy shifted toward preparing the site for Answer Engine Optimization (AEO) and AI Search, while continuing to support traditional Google rankings. This included upgrading our SEO software and connecting our AI analysis tools directly to Google Search Console so we can better identify content gaps, keyword opportunities, and areas where the site can be improved for both search engines and AI-driven platforms.
From a technical standpoint, the website remains in excellent shape, with the technical SEO score staying nearly perfect. Keyword performance was generally stable this month, and the new tracking setup will give us a clearer baseline moving forward.
A major next priority is the Google Business Profile. Following Google’s May 15th update, local business signals, reviews, service information, and profile activity appear to be even more important for local visibility. Because of this, we want to begin optimizing the Google Business Profile more actively so it better supports both map rankings and overall local search performance.
Keyword Audit
The keyword audit is showing an overall dip this month; however, we changed tracking software during this reporting period, so the new tool is still gathering data and establishing a reliable baseline. Rankings should stabilize by next month once more keyword history has been collected.
We will also be reviewing the tracked keyword list and removing any irrelevant or low-value keywords so they do not cloud the overall performance picture. This will give us a cleaner, more accurate view of meaningful search visibility going forward.
Site Speed and Technical SEO Audit
Page Updates, and Meta FAQ Additions (AEO)
| Page / Update | Details | Impact |
|---|---|---|
| Service Areas Ottawa Page | Created and optimized a dedicated Greater Ottawa service areas page with location targeting, structured headings, and expanded regional content. | Improves local SEO relevance across Ottawa and surrounding communities. |
| About Page Rewrite | Reworked the About page content with stronger trust messaging, company history, and service area coverage. | Strengthens brand authority, trust signals, and SEO relevance. |
| Duplicate Prescott Page Redirect | Redirected the duplicate Air Duct Cleaning Prescott page to the stronger Prescott service page. | Consolidates duplicate content and helps preserve any existing search visibility from the old URL. |
| Barrhaven Duct Cleaning Redirect | Redirected the Professional Duct Cleaning in Barrhaven page to the main Air Duct Cleaning Barrhaven page. | Reduces page overlap and strengthens the primary Barrhaven duct cleaning page. |
| Carleton Place Duct Cleaning Redirect | Redirected the Professional Duct Cleaning in Carleton Place page to the main Air Duct Cleaning Carleton Place page. | Consolidates ranking signals into the stronger location page and reduces thin duplicate content. |
| Ottawa Valley Dryer Vent Redirect | Redirected the broad Professional Dryer Vent Cleaning in Ottawa Valley page to the main Dryer Vent Cleaning page. | Improves site structure by consolidating broad overlapping content into the primary service page. |
| Google Reviews Page | Added a dedicated Reviews page connected to the Google reviews feed, similar to the setup completed for Climate Works, so visitors can view accurate and current customer reviews directly on the website. | Strengthens trust signals, improves local credibility, and supports conversion by showcasing real customer feedback. |
Next Steps and Strategies
Next month, the focus will be on strengthening AI search visibility and improving the Google Business Profile, including services, reviews, posts, and local signals.
We will also review thin or repetitive content across the site, especially location pages that are too similar, and either improve, consolidate, or remove pages that may weaken the overall SEO picture.