SEO Report: Climate Works HVAC & Plumbing

Prepared by LucentSEO in partnership with Redquest Media

Report Covering June 2025

Table of Contents

June 2025 SEO Monthly Performance Report

June was another strong month for Climate Works: we landed seven new keywords on page one, boosted our average ranking from 28.7 to 14.9, and secured high-quality backlinks while rolling out the llm.txt integration for AI monitoring. Content updates and targeted link building continued to drive momentum, and our refreshed pages are now earning increased visibility across both desktop and mobile search.

Moving forward, we’ll double down on the They Ask, You Answer philosophy—creating content that meets customers’ top questions head-on, supporting it with real-world case studies and trust signals, and optimizing every asset with structured data and topic clusters. By answering what they’re asking, we’ll solidify Climate Works as the go-to authority—and all our key metrics are trending in the right direction.

Recently Acquired Backlinks

Site Speed and Technical SEO Audit

The site’s technical audit achieved a 99/100 on-page SEO score, supported by 229 organic monthly visits, 1,463 tracked keywords, and 1,811 backlinks. Of the 269 crawled pages, 98 returned successfully and 59 were redirected, with no broken links detected and only two pages flagged for duplicate meta descriptions. These results reflect a solid technical foundation that positions Climate Works for continued optimization.

LLM.txt & ChatGPT, Google Gemini AI Ranking

  • The llm.txt file has been implemented to facilitate AI ranking monitoring.

  • Blog posts are now appearing in the AI Overview report, indicating successful integration and indexing.

Keyword Performance Recap

  • how often duct cleaning: now #9 (up 1), volume 390

  • duct cleaning scam: now #10 (up 2), volume 590

  • how often clean air ducts: now #10 (up 1), volume 320

  • how often should you clean your air ducts: now #10 (up 5), volume 110

  • ac ottawa: now #11 (up 1), volume 1,000

  • cleaning ducts: now #12 (up 14), volume 6,600

Recap: These six high-volume keywords have all moved into first-page positions, reflecting strong upward momentum from our recent SEO efforts. Breaking into page 1 will drive more visibility and traffic to Climate Works, showing that our content optimizations and backlink acquisitions are paying off.

3-Month Performance Overview

Over the past three months, Climate Works’ tracked keywords have climbed from an average position of 28.67 to 14.86, an improvement of +13.81 positions. Now entering our fourth month of LucentSEO’s management, we’re seeing steady, sustained gains in organic visibility—proof that our combined approach of technical optimizations, content refreshes, and targeted link-building is paying off.

Next Steps and Strategies

We’ll keep expanding our blog with fresh, customer-driven posts and continuously refine our existing pages to answer the questions they’re asking. As we gear up for our Fall Campaign, we’ll shift our focus from heat pumps and AC to plumbing, duct cleaning, and heating services—capitalizing on seasonal demand while maintaining our They Ask, You Answer momentum.

At the same time, we’re doubling down on LLM AI and AI Overview SEO monitoring. By staying on top of this emerging form of search, we’ll secure a competitive edge, ensuring Climate Works not only ranks highly in traditional search but also surfaces as the go-to resource in AI-driven results. All metrics are trending in the right direction, and our proactive approach will keep us firmly ahead of the competition.